Saturday, June 6, 2009

InferNO?

At E3, people were outside protesting Dante's Inferno, a game based on the first part of Dante's Divine Comedy. With pithy slogans like, "Trade in your PlayStation for a PrayStation" and "EA = Electronic Anti-Christ," these picketers seemed a little too clever to be actually picketing. And, lo and behold, it was a fake campaign to drum up interest for an otherwise uninteresting game. Oh well. In the age of MySpace and iPhones, sometimes companies have to resort to old-school hate mongering to garner attention. Even the fact that it was a fake publicity stunt is getting EA more publicity! Media is fun.

2 comments:

  1. I think the first giveaway would have been the fact that every sign worked the EA logo in there somewhere. Pretty pathetic, EA.

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  2. And the "EA" was always such a pretty logo! Very professional for whiny picketers.

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